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Short’s Season is Here

Short’s Season is Here

Cold weather be ware, Short’s season is coming to Philly early this year. In some very surprising news, the highly sought-after Short’s Brewery, out of Bellaire, Michigan,  is leaving Michigan for the first time and making it’s Philadelphia debut this Friday. Launch event details are still lacking, but here is the press release that just arrived:

Short’s Brewing Co. begins distribution in Pennsylvania

Elk Rapids, Mich. – Short’s Brewing Company of Bellaire, MI starts distribution of their beer in Pennsylvania beginning this Friday, February 12th. Distributed by Bella Vista Beer Distributor, eastern Pennsylvania will be the first region outside of Short’s home state, Michigan, to receive shipments of Short’s brews.

Short’s, known widely for their flagship beers and experimental brews, prides themselves on producing fearlessly creative beers handmade by people who care in northern Michigan. The company plans to begin distribution in eastern Pennsylvania with flagship brands Huma Lupa Licious (India Pale Ale), Soft Parade (Fruit Rye Ale), and Space Rock (Pale Ale crafted to remove gluten). On premise and off premise accounts are currently being identified and launch event plans are in the works throughout Bella Vista’s distribution footprint.

Founded in 1984 by husband and wife, Marinos and Olimpia Fetfatzes, Bella Vista Beer Distributors is an independent craft beer wholesaler and retailer situated in the heart of Philadelphia, PA. Today, Bella Vista represents a bouquet of cutting edge craft and import beers in the Philadelphia region. Located in a 65K sq ft facility, Bella Vista has grown to be the leader in providing quality beer options in eastern Pennsylvania with the help and perseverance of their thirty plus beer savvy staff.

According to Jordan Fetfatzes, Vice President of Bella Vista Specialty Beer Distributors, “Short’s Brewing beers will stand out in the competitive Pennsylvania market.” Jordan added, “We’ve known Scott Newman-Bale and the Short’s crew for over six years and are excited to finally be able to offer this fantastic portfolio of beers to our customers. This is a great day for craft beer lovers in eastern PA.”

For more information about Short’s Brewing Company please visit www.shortsbrewing.com.

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